Reuters reports that Qualcomm has announced its intention to make 64-bit smartphone processors similar to those running on PCs. Obviously, Apple has attracted some attention with devices based on 64-bit processors. This novelty is urging vendors to develop 64-bit processor chips for smartphones following the trend. Qualcomm announced a new set of chips during an industry event in Hong Kong, saying that the first wave of chips will be implemented in the smart phones with some – $150 range. The smart phones will have an extensive range of new features that Qualcomm described as “64-bit capable.”
iPhone 5S handset, designed by Apple and manufactured by Samsung, already boasts a proprietary 64-bit processor A7. Qualcomm says its new 64-bit processor is going to have 4G capabilities and will be named Snapdragon 410.
The new chip will target the largest and the fastest growing market of the world, the Chinese. Qualcomm anticipates that Snapdragon 400 implementation can be launched in the second half of 2014, when it will be installed on smartphones that will hit the Chinese market.
Qualcomm is already creating processors for a large number of third-party vendors, for example, Snapdragon 800, so it’s undertaking of 64-bit processors is expected to boost the technology’s implementation in smartphones.
However, Qualcomm is not the innovator in the area. Intel Corporation already created mobile chips based on 64-bit architecture. Apple’ s A7 also contains a 64 –bit processor by ARM holdings so we can say 64-bit processors will become a new trend in 2014 and a few years to come.
What it means for the end-user is that a 64-bit technology taps into more than 4 GB of memory, which is still unavailable in smartphones.
Qualcomm’s Michelle Leyden Li, a senior director of marketing in chip unit, said about the company encouraging other technology companies to follow the trend and supply 64-bit processing capabilities, “it’s a chicken and egg situation. We want to be there with partners to help with that transition.”
Notably, only a few weeks earlier, Qualcomm’s Anand Chandraesekher, the chief marketing officer commented on Apple’s 64-bit technology calling it a “gimmick” that would have very little benefit for the end-users, and now Qualcomm publicly embraces the 64-bit technology. In addition, Apple is one of Qualcomm’s major buyers of communication chips. The company then had to formally retract the chief marketing officer’s remark, calling it as “inaccurate.”
“The mobile hardware and software ecosystem is already moving in the direction of 64-bit; the evolution to 64-bit brings desktop class capabilities and user experiences to mobile, as well as enabling mobile processors and software to run a new class of computing devices,” said the company in its formal statement. Chandraesekher was then reassigned to a new position.